A trailer for This is the End, Seth Rogen's apocalypse comedy, is live today to tie in with that Mayan joke the entire Internet is in on. The trailer is making big waves right now, but I don't know if I'm sold.
As much as I enjoy these actors and genuinely like most of Rogen's writing, something about the trailer puts me off. Maybe it's that Rogen, James Franco, Jay Baruchel, Danny McBride, Jonah Hill and Craig Robinson are all playing themselves, which feels both lazy and ego-driven. Maybe it's that the trailer relies far too much on Danny McBride doing his standard Danny McBride thing and I fear the film will do the same. More likely, it's just that almost none of the jokes made me laugh.
That said, it's a great cast (including Emma Watson and Martin Starr among the other names), and the very last joke did get a chuckle from me. I'm not mad at it, but I'm not fully on board just yet. We'll have to wait and see - unless Mayan joke!