The Baskin-Robbins of ass.

If there was every any doubt that TLC knows exactly what it is exploiting with its Here Comes Honey Boo Boo property, the time has come to shoot that doubt in the head and dump it into the outhouse.

As part of its July 17 season premiere, Here Comes Honey Boo Boo will participate in what's being called a "Watch 'n Sniff." Viewers will get their very own Watch 'n Sniff card, ten million of which are being produced, so that they can… Well, you are smart people. You know how this works. There are only six scents on the card. I highly doubt any of them are based on kindness.

Let us all just marvel at the fact that the world John Waters envisioned in his head has in many ways come true. If you want to be a part of this monumental event, get your Watch 'n Sniff cards in the July 15 issue of People (which somehow hits stands on July 5). You can also get them in US Weekly starting on July 12. And may God have mercy on your souls and noses.