JJ Abrams’ Bad Robot Has Joined The Gaming Industry

Get ready to play Mystery Xbox.

JJ Abrams’ production company Bad Robot is well-established in the fields of television and cinema. But what of video games? How can the company (currently involved in both Star Trek and Star Wars, among other projects) get a foothold in that medium too? Enter Bad Robot Games, announced today.

The deal includes Chinese conglomerate Tencent as a significant backer, with Warner Bros. Interactive Entertainment as a “synergistic minority investor.” It will see the newly-formed Bad Robot Games team up with established developers to create games of large and small scales for all gaming platforms. Here’s what Abrams has to say:

I’m a massive games fan, and increasingly envious of the amazing tools developers get to work with, and the worlds they get to play in. Now we are doubling down on our commitment to the space with a unique co-development approach to game making that allows us to focus on what we do best, and hopefully be a meaningful multiplier to our developer partners. Dave [Baronoff, currently running Bad Robot’s Spyjinx project with Epic Games]’s creativity, deep passion, and skillful leadership will be incredibly valuable as we harness our partner Tencent’s expertise, experience, and reach to bring our games to audiences around the world.

Abrams has dipped Bad Robot’s toe into gaming before. An interactive preview of Super 8 was bundled, bizarrely, with Portal 2 back in 2011, and Abrams spoke soon after about a desire to work with Valve on other projects. At the time, those included film adaptations of Portal and Half-Life. Other than a game mode for Team Fortress 2, none of those projects have seen the light of day (although you can bet a ton of development work has gone on behind the scenes), and now it seems Bad Robot is just gonna do it on its own.

What do you want to see from Bad Robot Games? Could there be a team-up with EA in the offing, to see some Bad Robot-produced Star Wars games? Or would you rather the studio operate more like Annapurna Interactive, helping get weird and unique independent projects off the ground? Sound off below.

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